Facing South, the online magazine of the Institute for Southern Studies, launched today and we couldn't be more excited to add another news publishing website to our portfolio. The news site used to be a section of the Institute's site, but it outgrew that arrangement, and the editors were eager for new features and a more modern look.
One of the reasons we love what we do is because we often get to do work that benefits our community.
The philanthropists of the Charlotte Mecklenberg Library Foundation actively support the library through advocacy, fundraising and building relationships with people who share a passion for the library's work. Our goal with this project was to showcase the Foundation's work and encourage fellow library lovers to get involved.
We have just launched a new, responsive website for the Blue Ridge Parkway Foundation. It features photographs from NC nature photographer David Hill, who has a passion and talent for capturing the beauty of the Blue Ridge Mountains, in addition to other photographers.
Attention all NPR junkies: we've launched a new website for WFDD, the local public radio station for the Piedmont Triad area and the High Country.
A library is a massive hub of resources — printed, digital, and person-to-person. Learn about how Alloy helped reinvent the digital experience for one of the largest library systems in the Southeast.
Over the last 10 years, we've produced a lot of websites, and nonprofits have always been a major focus. So it has turned into a pretty spectacular portfolio of nonprofit websites. I thought I'd gather them together and share some visuals. All sites are built utilizing our special recipe of Drupal.
Getting your board members involved in your organization’s social media can add to the cohesiveness of your board. Social media is a way to continue telling your organization’s story online that requires interactive voices.
Including the participation of your board will help everyone be on the same page with regards to organization activity and updates. It’s also a powerful way for board members to harness the support of their already existing networks.
This website was unveiled today at Piedmont Together's Livable Communities Summit in High Point and was built to be able to provide information regarding the project's regional plan. The site layout presents information in a way that is easy to find and digest by both general audiences but still incorporates the tools desired by planners and developers, like interactive maps. With a blog and news-oriented layout, the project's updates are efficiently presented, and audience input is valued through webform submissions.
While a lot of my recent blog posts have been all about communicating with your audience through social media platforms, there is another means of brand communications sometimes overlooked: Email.
I’m not discounting solid use of social media here at all. But email marketing can also do wonders for your small business or nonprofit. Like social media, email marketing can engage your audience, share your personality, and build loyalty.
YouTube’s popularity across the world has made it possible for uploaded videos to “go viral.” Remember the Kony thing? And Gangnam style? Pretty sure Justin Bieber was discovered on YouTube, too... Anyway, let’s focus on something more positive. While it is video-based, video is a medium that’s pretty versatile. Artists upload their music videos and those hoping to showcase their musical talent upload the covers. Businesses post advertisements, bored kids upload funny skits, and lonely cat women show us how being them isn’t so bad when your kittens are that adorable.