Nonprofits
You may not be selling widgets, but the critical principles of online marketing still apply to nonprofits. Nonprofits are trying to foster engagement, help those in need, and raise funds. A nonprofit organization benefits from a branded website with clear calls-to-action, engaging content, and cohesive user experience.
Nonprofits have their own opportunities for automation, to reduce the overhead and increase results with each campaign. We know you strive to have as much of your team’s time and talents devoted to the real work and mission, not administrative tasks.
We lead our nonprofit clients through difficult technical decisions — such as researching and vetting third-party solutions or choosing to invest in custom software, built on an open-source platform.
Members of our team have served as nonprofit board chairs, vice chairs, fundraising chairs, marketing chairs, and even interim executive directors. We understand how nonprofits operate — fiscal processes and limitations, relationships between staffs and boards, board buy-in and (or vs.) board engagement, grant writing, and fundraising. Our hands-on nonprofit experience helps projects run smoothly.
Foundations
Alloy has a long history of working with foundations and the nonprofits and communities they serve. For many of our Foundation clients, they strive to have a cohesive online marketing strategy and presence that appeals to and nurtures relationships with a pretty wide variety of audiences — grant applicants, community members, donors, other foundations, and grantees.
