Posts in nonprofit PR

Writing a Compelling Press Release: Tips for Nonprofits and Small Businesses

For small nonprofits and businesses, it may seem impossible to interact with media without a marketing person on staff. But often there isn’t available funding for a communications position. Small business owners and staff of nonprofits often wear multiple hats though, and something like writing press releases doesn’t have to be out of reach. Review the following steps for a compelling press release.

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Drafting Talking Points for your Nonprofit or Small Business

For a nonprofit or small business, speaking to press can be uncomfortable territory. You don’t always know exactly what questions you will be asked, and you want to be represented accurately. But with a little bit of planning and a clear understanding of your basic messaging, you can be equipped to address a variety of PR points. This will be beneficial not only when it comes to speaking to media, but also when speaking to a more general audience of interested community members.